Job Description:
We’re looking for a creative and detail-oriented Content Specialist to join our growing home renovation team. In this role, you’ll be responsible for developing engaging, informative, and brand-aligned content across our website, blog, social media, and marketing materials. You’ll work closely with our design, marketing, and project teams to craft compelling stories that educate, inspire, and drive engagement.
Key Responsibilities:
- Plan, research, and write high-quality content for blog posts, project case studies, newsletters, and social platforms.
- Collaborate with the design team to ensure visual and written content align with brand tone and project goals.
- Conduct keyword research and apply SEO best practices to all published content.
- Maintain and update content calendars to align with campaign strategies and seasonal trends.
- Edit and proofread all content for accuracy, grammar, and consistency.
- Track content performance metrics and adjust strategy based on analytics.
- Stay updated on industry trends, renovation tips, and design inspirations.
Requirements:
- Proven experience in content writing, journalism, or digital marketing.
- Excellent writing, editing, and storytelling skills.
- Familiarity with SEO, CMS platforms (like Webflow or WordPress), and basic design collaboration.
- Ability to write in a clear, engaging, and informative tone tailored to our audience.
- Passion for interior design, renovation, or home improvement is a big plus.
